Announcing Esme Laurel Hinyard-Lash
SAINT LOUIS, August 2, 2008 — Leslie Hinyard and Jeff Lash formally unveiled a new brand identity for Baby TBA today that represents a significant reorganization and rebranding of their household status. Baby TBA, originally scheduled for full public launch on August 11, was released ahead of schedule today at 1:27pm, and immediately rebranded “Esme Laurel Hinyard-Lash.”
“We believe that this new launch signifies a major step forward for the Hinyard-Lash name,” said Leslie Hinyard, co-creator and lead engineer of Esme. “Everyone had high hopes for Baby TBA, and we are pleased to announce that with her public unveiling she has already exceeded all expectations.”
Esme comes standard equipped at 7lbs. 14oz., packed into a noteworthy 20 inch frame. Along with a working digestive system and functioning ocular capiabilities, she also boasts features such as a full head of hair, oversized eyelashes, and a prominent dimple.
“I can assure you that we are not boasting when we say that this is the most impressive Baby ever created,” commented Jeff Lash, co-creator and project manager of Esme. “We have already received testimonials from several nurses who confirm this fact.”
Interested parties should contact Hinyard-Lash for their own private tour of Esme, or visit the just-launched http://hinyard-lash.com for more information. Selected photographs showing the features and benefits of Esme are attached to this press release.
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- Esme
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- Esme on the scale
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- Mom and daughter
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- Leslie, Esme, and Jeff
August 2nd, 2008 at 8:28 pm
the critics rave !!! Best baby of the year !!!
Esme rocks!! Love the name
All our best
Nev and Gail
August 2nd, 2008 at 9:13 pm
I am so happy for you guys!! Leslie looks amazing in the pics and Emse is just beautiful. I definately want to schedule a showing so I can see this new little one!!
August 2nd, 2008 at 9:36 pm
Congratulations! We’re as proud as a virtual great aunt and uncle can be! Can’t wait for Esme Hinyard-Lash, The Movie!
August 3rd, 2008 at 11:44 am
We are so excited and can’t wait to meet our new niece! Emse is so alert looking – those beautiful eyes are just taking everything in! We want more pictures!!! Leslie, hope you are feeling good and enjoying the results of your hard work!! Take Care. Love to all of you
August 3rd, 2008 at 11:58 am
I can already see an adventuress in the making! The Grand Canyon, the Smokies, Arches, Yosemite and not to forget the magnificent Big Bend in the great state of Texas! I would be so proud to provide her with her very own National Park Passport Book where she too can follow the obession of obtaining stamps!
So very happy for your beautiful family of three + dogs,
August 3rd, 2008 at 2:07 pm
Wow! This product looks great! We think we want one of our very own…. say in around 6 months? If you can guarantee that subsequent versions of this product from a related maker will be created with similar standards, we’ll definitely take one. Thanks for the great test run!
August 3rd, 2008 at 2:07 pm
Jeff: I knew you could produce good copy for a high school newspaper but I never knew you would be capable of producing a whole new person. I’m sure that you must have had amazing help and a how to book to read.
Congratulations!!!!
David Bernstein (retired)
August 3rd, 2008 at 5:21 pm
Congratulations, you guys! That is a fine, fine release; the differentiating “pink bow” feature is a nice-to-have, but it’s the dimple that really sets her apart from other similar projects.
August 3rd, 2008 at 8:28 pm
She is adorable! You two did a great job creating her. Can’t wait to see Esme in person.
August 3rd, 2008 at 8:28 pm
She is absolutely beautiful! What a wonderful release party.
August 3rd, 2008 at 9:57 pm
congratulations on the early release. Get the diapers ready for the expected features..
August 3rd, 2008 at 11:24 pm
CHICAGO (Reuters)-By all reviews thus far, it seems that the E.L.H.L
v1.0 has a stunning display, a sleek design, and an innovative cute
dimple user interface. At a generous 20 inch frame, the E.L.H.L takes
full advantage of its size, while its ocular resolution (460 dots per
inch) translates into brilliant colors, sharp graphics, and fluid
movements, all for the executive “on the go”.
A spokesman from the Bhojraj organization has yet to comment, despite
repeated inquiries, as their prototype is still in the R&D phase.
August 4th, 2008 at 8:20 am
For whatever reason our congratulatory comments did not make it on your list of congratulators. Our name was there and then a big blank space. You may have produced a wonderful child but I think the father skipped the loop on publishing our comments. I guess you can’t have everything (just kidding).
August 4th, 2008 at 10:11 am
She is beautiful (and you can certainly tell that she is a Lash!). Congrats! Tatum cannot wait to meet her new friend.
August 4th, 2008 at 8:59 pm
Congrats! That was the very best ‘we had a baby’ email ever. Also, Esme is awesome, congrats!
August 6th, 2008 at 7:20 pm
Guys, she is adorable! Glad she came early and not late like her dad. Keep those cute pics coming!
March 15th, 2016 at 11:02 am
You are awesome! I still can feel the happiness and your pride when you wrote this blog,and it is so Unbelievable that Esme grows so quickly from the way I see